Market Research & Strategy


MRC’s business development practice cut across enterprise planning, market research, and growth strategy.

MRC specializes in writing business plans and project proposals as well as conducting market research for new

and existing businesses. Our research services are tailored to help your business branch into new markets or

to help you research new ways of reaching existing markets or come up with new products or service offerings

that can better serve your existing market. 

 

We can also help you investigate the impact of your customer service on customer satisfaction and loyalty or

research into how you can delight your customers better. In addition, we can help you assess the value or input

of your staff in the business viz a viz your key performance indicators (KPIs). Our aim is to increase the return

on your research investment by improving your business operations, service offerings and corporate

performance. Our team of researchers specialize in both field and desk research as well as in quantitative and

qualitative surveys.

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